ATLANTA (AP) - Maggie and John Anderson of Chicago vowed four months ago that for one year, they would try to patronize only black-owned businesses. The “Empowerment Experiment” means that sometimes they go without necessities, but it’s all par for the course.
“We kind of enjoy the sacrifice because we get to make the point … but I am going without stuff and I am frustrated on a daily basis,” Maggie Anderson said. “It’s like, my people have been here 400 years and we don’t even have a Walgreens to show for it.”
The couple has spent hundreds of dollars with black businesses from grocery stores to dry cleaners. But the couple still hasn’t found a mortgage lender, home security system vendor or toy store.
They are trying to step up their experiment by building a national database of quality black businesses. The first affiliate chapter has been launched in Atlanta, and the couple has established a foundation to raise funds for black businesses and an annual convention.
“We have the real power to do something, to use the money we spend every day to solve our problems,” Maggie Anderson said recently at a meet-and-greet in Atlanta. “We have to believe that black businesses are just as good as everybody else’s.”
Gregory Price, chairman of the economics department at Morehouse College, said black visionaries like Booker T. Washington and Marcus Garvey made similar calls to action.
“The idea is a sound one, given that black Americans are still underrepresented in the ranks of the self-employed and that entrepreneurship is a key component to wealth,” Price said.
There are one million black businesses in the United States accounting for more than $100 billion in annual sales, according to the National Black Chamber of Commerce. The latest U.S. Census numbers report that blacks have more than $800 billion in expendable income each year.
The Andersons track their spending on their Web site and estimate about 55 percent of their monthly spending is with black businesses for things like day care, groceries, car maintenance and home improvements.
Atlanta resident Lewis Peeples, 45, says, “So often, we make purchases and decisions and aren’t even mindful that there is a a need to support our own businesses. Now, I’m reaching out and making sure I know that I have an option when I look to make a purchase.”